Electrify Expo Austin Showcases EVs, E-Bikes, Industry Updates, and 20,000 Demo Rides
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Electrify Expo Austin Showcases EVs, E-Bikes, Industry Updates, and 20,000 Demo Rides

Electrify Expo Austin Auto Demos Ford Volvo Polestar VinFast
  • Electrify Expo Austin featured more than 100 exhibits, including major brands like Tesla, Ford, Toyota, and others, showcasing a wide range of electric vehicles, e-bikes, and e-scooters.
  • The festival saw significant growth in its third year, with over 20,000 demo rides of electric vehicles, e-bikes, e-scooters, and more, making it a highly interactive event for attendees.
  • Industry Day at Electrify Expo Austin gathered influential figures in electrification, with VinFast, Yokohama, Hankook, and NIU making major announcements, highlighting the event’s importance in the electric mobility industry.
  • Electrify Showoff featured over 80 custom EVs, including cars, trucks, and bikes, showcasing the growing interest and creativity in custom EV conversions.
  • The Tesla Cybertruck made a surprise appearance, generating significant attention on social media.

Austin, Texas, recently hosted Electrify Expo, North America’s largest electric vehicle (EV) festival on November 10-12. This event marked the final stop of their 2023 tour, transforming the Formula 1 race track at Circuit of the Americas (COTA) into a dynamic showcase of electric mobility. Electrify Expo Austin offered a staggering array of more than 20,000 demo rides, proving the growing appeal and excitement around electric vehicles.


The Kickoff: Industry Day Brings Experts and Innovations to the Forefront

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  • electrify expo austin industry keynotes fireside chats Adam Weissman Anker Matt Teske Chargeway BJ Birtwell
  • electrify expo austin industry keynotes fireside chats Adam Weissman Anker Matt Teske Chargeway BJ Birtwell
  • electrify expo austin industry keynotes fireside chats Jennifer Brace Ford
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  • electrify expo austin industry keynotes fireside chats Mei-ling Wong NIU
  • electrify expo austin industry keynotes fireside chats NIU

Electrify Expo Austin Industry Day commenced on November 10th with key figures from Ford, VinFast, Keysight, Anker, NIU, Chargeway, and others engaging in vital discussions. Topics ranged from industry opportunities to challenges shaping the future of electric transportation. The day was moderated by journalists from the Wall Street Journal, AdWeek, and Forbes, ensuring a blend of perspectives.


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  • VinFast’s Expansion Plans: VinFast announced its aggressive U.S. expansion, demonstrating the global scale of EV growth.
  • Yokohama’s EV Tire Debut: Yokohama introduced its first-ever ultra high-performance all-season tire, engineered specifically for EVs.
  • Volvo’s Upcoming EVs: Volvo showcased two all-electric vehicles slated for 2024, highlighting their commitment to electrification.
  • NIU’s Electric Dirt Bike: The debut of NIU’s new XQi3 electric dirt bike was a significant addition to the event.

electrify expo austin industry keynotes fireside chats BJ Birtwell

After Industry Day wrapped up, BJ Birtwell, founder and CEO of Electrify Expo unveiled the 2024 Electrify Expo schedule. It starts at a new location in Orlando, FL, and then travels across the country, stopping in Phoenix, Long Beach, Denver, San Francisco, Seattle, New York, and finally, wrapping up in Austin, Texas. Following this announcement, attendees were invited to participate in outdoor booth tours, ride and drive demos, and the day concluded with an Industry Day Happy Hour, providing further networking opportunities to mingle with top executives, policy makers, media moguls, and influencers.


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Exploring the Electrify Expo Austin: Choose Your Adventure

Upon entering the grounds of Electrify Expo at the Circuit of the Americas in Austin, Texas, you’re immediately greeted by the VinFast VF 9. This all-new, 7-seater, 3rd-row seating electric SUV was a testament to the advancements in EV technology. The sprawling festival grounds offered a myriad of choices: left, right, or straight ahead, each direction promising its own unique experiences.


The Electrify Expo logo, prominently displayed at the entrance, was a popular selfie spot, with the event itself providing a picturesque backdrop. Behind this logo was Electrify Showoff, a custom car show encapsulated within the Expo, showcasing a variety of unique and custom electric vehicles.

“The popularity of EVs in Austin has shot through the roof,” said BJ Birtwell. “Attendees got to experience EVs in real, meaningful ways on multiple demo courses, including the famed F1 race track. In addition to EVs, we had thousands experience e-bikes for the first time. And we even had Tesla surprise everyone with a Cybertruck appearance. You could feel the thrill and excitement of attendees all weekend long.”


A Showcase of Automotive Giants

Electrify Expo Austin united industry giants, unveiling their newest electric vehicles. As you explore the expansive exhibition spaces at COTA, it becomes evident that the future of mobility is electric, and it’s looking pretty darn exciting. Leading OEM manufacturers such as BMW, Ford, Lexus, Mitsubishi, Polestar, Porsche, Tesla, Toyota, VinFast, Volvo, and Volkswagen showcased their cutting-edge electric models.


Polestar’s Exciting Electric Lineup

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  • electrify expo austin industry day ride and drives polestar

Polestar showcased its impressive lineup, including the Polestar 2 and Polestar 3 models. Attendees had the chance to get behind the wheel of the Polestar 2 for a hands-on experience. Additionally, the performance-oriented Polestar 2 BST edition 270, tailored for electric performance enthusiasts, was prominently displayed. Knowledgeable product specialists were available to provide information and assist attendees throughout the booth.


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BMW’s Impressive Display

The BMW exhibit featured an impressive array of their latest models. The 2023 BMW IX xDrive50 and the 2023 i4 M50 xDrive were particularly eye-catching, alongside the 2023 BMW 330E sedan, plugged in and ready for display. BMW’s commitment to electric mobility was evident in their range of vehicles and charging solutions, including partnerships with Electrify America and Qmerit.



The Dynamic Ford Booth

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Directly across from the BMW booth, Ford showcased their innovative electric vehicles. The Ford Super Van 4.0, with over 2000 horsepower, was a highlight, demonstrating the pinnacle of electric performance. The booth also featured the F-150 Lightning Platinum Black Edition and the Mustang Mach-E Rally Edition, expanding Ford’s electric offerings into new territories. The Ford booth was not just about showcasing vehicles; it included interactive elements like the Ford Red Zone Challenge, inviting attendees to engage in fun activities.



Porsche: Celebrating 75 Years of Icons of Color

The elegant Porsche booth was a celebration of their 75-year legacy. The booth featured the Porsche Taycan GTS and the Porsche Panamera 4SE Hybrid, alongside a selection of e-bikes. The Porsche e-bike Cross and the Porsche Sport e-bike were on display, highlighting Porsche’s venture into electric mobility beyond cars.



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Mitsubishi’s Best-Selling Plug-In Hybrid

Adjacent to the Porsche booth, Mitsubishi showcased their Mitsubishi Outlander PHEV, known for being the world’s best-selling plug-in hybrid SUV. The booth offered test drive opportunities, allowing visitors to experience the Outlander’s capabilities firsthand.


VinFast: A Vision of Boundless Mobility

VinFast, the Vietnamese automaker, made a bold statement in Austin with its range of electric vehicles, signaling its ambitious plans to become a key player in the global EV market.


  • The VF 8 SUV: This model was a showcase of VinFast’s commitment to producing electric SUVs that combine style, comfort, and efficiency.
  • The VF 9 All-Electric SUV: The all-new VF 9, an all-electric SUV, demonstrated VinFast’s capabilities in producing larger, family-oriented electric vehicles.
  • The VF 3 Compact Mini SUV: The VF 3, a compact mini SUV designed to seat four people, featured a three-door design and rode on 16-inch wheels. Its distinctive exterior, with aftermarket wheels and yellow, white, and black plastic elements, illustrated VinFast’s attention to design and detail.
  • E-Bike Showcase: In addition to cars, VinFast showcased two e-bikes in a mock outdoor setting, complete with grass and trees. These e-bikes, sporting the VinFast logo, removable batteries, and fat tires, highlighted the company’s expansion into the broader electric mobility market.
  • VinFast’s Slogan and Vision: The VinFast booth, themed “VinFast Boundless Together,” encapsulated the company’s vision of a connected, sustainable, and electrified future. The booth not only displayed VinFast’s latest vehicle offerings but also conveyed their philosophy of innovation and community in the realm of electric mobility.


Volkswagen’s Commitment to Sustainability

Volkswagen’s presence at the Expo was marked by a clear commitment to sustainability and innovation in electric vehicles.


  • ID.Buzz: The Modern Electric Microbus: The ID.Buzz, painted in blue and silver and equipped with a Thule roof rack, was a highlight at the VW booth. This vehicle represented VW’s iconic microbus reimagined for the electric age, blending nostalgia with modern electric vehicle technology.
  • ID.4 Pro S Electric SUV: The ID.4 Pro S, connected to a Level 2 Home Charging Solution, showcased VW’s foray into the family-friendly electric SUV market. This model was a testament to VW’s goal of making electric mobility accessible to a broader audience.
  • Sustainable Roadmap: VW’s display emphasized their commitment to sustainability, notably their pledge to meet the goals of the Paris Climate Agreement. By 2028, VW aimed to lead electric mobility by selling 22 million EVs, introducing at least 70 all-electric models as part of a significant industry initiative.
  • Carbon Neutrality Goal: VW set a target of achieving net carbon neutrality in their U.S. vehicles and operations by 2050, underlining their dedication to environmental responsibility.
  • Charging Solutions: Inside the booth, VW showcased the Electrify Home Level 2 home charger, highlighting their efforts to enhance the EV ownership experience with convenient, efficient charging solutions.

Toyota: Embracing Diversity in Electric Mobility

Toyota’s exhibit was a testament to their versatile approach to electric mobility, featuring a comprehensive lineup of battery electric vehicles.


  • Toyota Sequoia SUV Capstone Edition IForce Max: This red SUV exemplified Toyota’s commitment to combining luxury with efficiency. The Capstone Edition represented the pinnacle of Toyota’s SUV lineup, equipped with advanced features and a hybrid powertrain that balanced power with environmental responsibility.
  • Toyota RAV4 XSE Plug-In Hybrid: The white RAV4 XSE stood as a symbol of Toyota’s innovation in plug-in hybrid technology. Its sleek design and efficient performance made it an attractive option for those seeking a balance between traditional and electric vehicles.
  • Toyota BZ4X: The red and black BZ4X was a highlight, showcasing Toyota’s advancements in fully electric vehicles. This model demonstrated Toyota’s ability to create electric vehicles that don’t compromise on performance or style.
  • Toyota Prius Prime: Known for its pioneering role in the hybrid vehicle market, the Prius Prime was showcased in both white and silver variants. The Prius Prime highlighted Toyota’s ongoing commitment to improving its hybrid technology, offering increased electric-only range and efficiency.
  • Educational Displays: Toyota’s booth featured informative signs and boards that educated the public about various charging options. These displays emphasized the different levels of charging – Level 1 (120 volts), Level 2 (230 volts), and Level 3 (DC fast charging) – providing insights into how each method fits into different lifestyles and contributes to a carbon-neutral future.
  • Toyota Cross Hybrid XSE: Attendees also had the opportunity to see a red Toyota Cross Hybrid XSE, a testament to Toyota’s expertise in creating hybrids that deliver both performance and efficiency.
  • The Rambler 660 E: Adding a historical twist, the booth displayed a 1964 AMC Rambler Classic 660, known as the Rambler 660 E. Owned by Patrick Roth, this vehicle featured a Lexus PS 450 HZ motor, transmission, and inverter, along with a Tesla battery, showcasing a unique blend of classic design and modern electric technology.


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Lexus: Luxury Meets Electric Innovation

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Lexus, Toyota’s luxury vehicle division, presented their range of electric vehicles, emphasizing luxury, performance, and sustainability.


  • 2022 Lexus NX 450h+ All-Wheel Drive: Starting at $56,725, this model exemplified Lexus’s approach to luxury electric vehicles. The NX 450h+ combined a driver-centric design with seamless technology, offering impressive horsepower and a commitment to the driver’s standards.
  • 2023 Lexus RZ 450e: This all-wheel-drive SUV, with a starting MSRP of $59,650, represented Lexus’s foray into the direct four electric SUV market, offering a blend of luxury and electric efficiency.
  • 2024 Lexus RX 450h+: Priced from $70,080, the RX 450h+ built on the redesign of Lexus’s iconic crossover vehicle. Adding a plug-in hybrid variant to its lineup, the RX 450h+ provided standard luxury features, intuitive technology, and thoughtful cabin designs.
  • 2024 Lexus TX 550h+: The first-ever Lexus TX 550h+, a seven-passenger SUV, showcased Lexus’s commitment to creating spacious, comfortable, and quiet interior spaces. Starting at an undisclosed price, this model promised a range of safety and technology features, along with powerful performance from a diverse mix of powertrains.

Tesla’s Impressive S3XY Lineup

Tesla wowed visitors at their booth by presenting their lineup of American-made cars, affectionately known as S3XY, which included the Tesla Model S, Model 3, Model X and Model Y. For the younger attendees, Tesla provided kids’ power wheels, ensuring family-friendly entertainment. Attendees had the chance to participate in giveaways, including Tesla-branded socks and t-shirts, by registering for test drives or sharing their information on tablets provided by the product specialists.



Electrify Expo Austin Vendors: A Hub of Electric Mobility Innovations

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Electrify Expo Austin not only showcased major automotive brands but also featured a diverse array of vendors, each contributing uniquely to the burgeoning electric mobility landscape. These vendors, ranging from energy solutions to innovative tech startups, played a pivotal role in demonstrating the multifaceted nature of the EV ecosystem.


Austin Energy: Leading with Sustainable Solutions

Austin Energy, a key exhibitor and sponsor at Electrify Expo Austin, played a crucial role in demonstrating the integration of electric vehicles with sustainable energy solutions. Their presence was not just about showcasing products; it was a holistic representation of their commitment to promoting eco-friendly energy practices in the realm of electric mobility.


Fostering a Sustainable Electric Future

Austin Energy’s booth highlighted their initiatives and contributions towards creating a more sustainable future, particularly in the context of electric transportation. Their participation underscored the significance of marrying EV technology with renewable energy sources, emphasizing a cleaner and more sustainable future for mobility.


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Educational Outreach and Engagement

A standout feature of Austin Energy’s participation was their focus on educational outreach. They hosted EV Info Sessions throughout the weekend, featuring Matt Teske, CEO of Chargeway and an expert in the EV space. These sessions covered a range of topics crucial for current and prospective EV owners, including efficient charging strategies and insights, rebates and incentives, and community-led discussions. Notably, Chargeway’s innovative 2.0 software update was discussed, highlighting how it simplifies EV charging and enhances the EV ownership experience.


  1. Charging Your Electric Car: Insights on where and how to efficiently charge new electric cars, catering to both new adopters and seasoned EV users.
  2. Rebates and Incentives: Information on available rebates and incentives for purchasing new electric cars or E-bikes, highlighting financial benefits and incentives to encourage more people to transition to electric vehicles.
  3. Community-Led Discussions: Engaging in myth-busting sessions and Q&A with experts, providing an open platform for community engagement and addressing common misconceptions about EVs.

Showcasing Electric Vehicles Powered by Renewable Energy

In addition to educational sessions, Austin Energy showcased electric vehicles powered by renewable sources. This included a display of a Kia Niro powered by Austin Energy Wind, representing their commitment to powering EVs through sustainable energy sources. Additionally, they featured the Ford F-150 Lightning Pro, an all-electric vehicle designed for fleet mobility services, demonstrating practical applications of EVs in urban environments.


Promoting Net-Zero Emissions

Austin Energy’s involvement at Electrify Expo Austin highlighted their broader goal of promoting net-zero emissions in transportation. By integrating EVs with renewable energy sources, they are at the forefront of creating a sustainable ecosystem for electric mobility.


Anker’s Renewable Energy Solutions

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Anker, renowned for its portable power solutions, brought an array of products to the Expo. Key among these was the Anker SOLIX F2000 Powerhouse 767, boasting GaNPrime technology, a testament to their innovation in portable power. This powerhouse offered features like InfiniPower, fast charging systems, and portability, making it an ideal solution for a range of outdoor and emergency power needs. Anker also featured upcoming products like the SOLIX C1000 and SOLIX F3800, which were set to be available on Kickstarter, underlining their commitment to cutting-edge technology.


Brake Free Tech: Enhancing Rider Safety

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At Electrify Expo Austin, Brake Free Tech showcased their innovative safety solutions for electric motorcycles and e-bikes. Their focus was on enhancing visibility for riders, a crucial aspect considering the quieter nature of electric vehicles. A key product featured was their smart helmet-mounted brake light, designed to be highly visible and react to the rider’s actions like braking, providing real-time alerts to improve road safety. This wireless, hands-free technology aligns with the trend towards integrating smart, unobtrusive safety features into the riding experience. Brake Free Tech’s presence highlighted the importance of rider safety in the growing electric mobility sector, underlining their commitment to contributing to safer roads for all.


Chargely App: Enhancing the EV Charging Experience

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Chargely App showcased their solution to streamline the EV charging experience. The app provides EV owners with crucial information, such as real-time data on charging station locations, availability, and compatibility. It integrates with various charging networks, allowing users to easily find and access stations. Additionally, Chargely App offers real-time updates on charging progress and integrates multiple payment options, simplifying the charging process. By addressing common challenges associated with EV charging, the app plays a vital role in promoting wider EV adoption, making the overall experience more accessible and user-friendly.


Solar and Energy Storage Solutions

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Vendors like Freedom Solar, Good Faith Energy LLC, Greenway Battery, and Yotta Energy showcased advancements in solar energy and battery storage, key components in the EV ecosystem. Their solutions not only provided sustainable energy sources for EV charging but also underlined the potential for greater energy independence and resilience.


Leviton and Momentum Solar: Focusing on Accessibility

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Leviton and Momentum Solar played crucial roles in making solar energy and EV charging solutions more accessible to the general public. Their presence in Austin was a reminder of the importance of accessible, user-friendly solutions in driving the adoption of EVs and renewable energy.


Husqvarna Motorcycles North America: Electrifying Two-Wheeled Mobility

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Husqvarna Motorcycles North America showcased their foray into electric two-wheelers, highlighting the growing trend of electrification beyond cars to motorcycles and scooters.


Power Home Remodeling and TriSmart Solar, LLC: Integrating EVs into the Home

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Power Home Remodeling and TriSmart Solar, LLC, presented solutions that integrated EV charging into home remodeling and solar roof installations. Their offerings emphasized the seamless integration of EVs into everyday life, enhancing the convenience and appeal of owning an electric vehicle.


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ZEPLUG and Zevo Corp: Pioneering EV Sharing and Charging

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ZEPLUG and Zevo Corp (Zero Emission Vehicle) introduced innovative solutions in EV sharing and charging infrastructure. Zevo, as the world’s first Peer-to-Peer EV Sharing Platform, opened up new possibilities in vehicle sharing, while ZEPLUG focused on expanding and improving charging infrastructure, crucial for the widespread adoption of EVs.


Electrify Thrill Zone: An Electrifying Experience

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For those seeking an adrenaline rush at Electrify Expo Austin, the Electrify Thrill Zone was the place to be. Ford took center stage here, offering attendees the opportunity to embark on an exhilarating thrill ride in the Ford Mustang Mach-E®, a powerhouse with over 1400 horsepower. Professional driver and TV host, Collete Davis, guided participants through a heart-pounding experience that showcased the capabilities of this electric marvel.


High-Speed Demo Course: A Bridge to Excitement

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Accessing the High-Speed Demo Course was an adventure in itself. To reach this exciting area, attendees had to traverse a bridge that spanned the iconic Circuit of the Americas (COTA) racetrack. As they strolled across the bridge, they were treated to refreshing air and breathtaking 360-degree views of the racetrack below. Once on the other side, attendees faced a choice: they could either take a leisurely walk to the High-Speed Demo Course or opt for the convenient Ford shuttle service, powered by an electric F-150 Lightning, which whisked them to the EV demo area nestled within the COTA paddocks.


The High-Speed Demo Course was a haven for EV enthusiasts, featuring an array of e-bikes, scooters, mopeds, and motorcycles. Attendees were greeted by smiles as they explored the offerings from various vendors, including Volcon, Bosch, Riese & Muller, Tern, Strommer, DWMEIGI, Owlet, Heybike, REVI Bikes, VTUVIA, Tripper Electric Bikes, MOD Bikes, Husqvarna and GASGAS, Ristretto, Monday Motorcycles, Addmotor Tech, JackRabbit, Bianchi, and NIU. It was an opportunity to witness and experience the cutting-edge innovations in electric mobility.


E-Skateboard Demos: Riding the Future

Adjacent to the Tesla booth, the E-Skateboard demos showcased a diverse range of electric skateboards from various brands and models. Enthusiasts could explore offerings like Corsair Longboards, the high-performance Onewheel, the 2Swift electric skateboard, and TLT boards, known for being the ultimate all-terrain electric boards. It was a chance for attendees to test their balance and experience the thrill of electric skateboarding.


Kids Zone: Family Fun and Electric Adventures

The Electrify Expo Austin Kids Zone was a delightful area designed for young adventurers. Children had the opportunity to engage with kid-friendly electric vehicles, such as the Droyd Wheeler Mini E-Bike, tailored for children 6 years and older. This mini e-bike featured a slow throttle setting for safety and a parent-controlled speed limit. Droyd also showcased the Blipper Mini E-Bike, aimed at kids 13 and older, equipped with an efficient brushless motor and a UL certified lithium-ion battery.


STACYC and SUPER73 offered electric fun for kids up to 12 years old. The STACYC 20 EDrive bike was available for purchase at $1999, providing kids with a fun and exciting ride. The demo course, set up on grass, was oval-shaped, allowing children to safely enjoy the experience. SUPER73, located nearby, provided demo opportunities for kids and offered keychains and stickers as giveaways, ensuring that the youngest attendees had a fantastic time at Electrify Expo.


Tesla Cybertruck Steals the Show at Electrify Expo Austin

Electrify Expo Austin Tesla Cybertruck

The Tesla Cybertruck took center stage at Electrify Expo Austin, stealing the spotlight with its futuristic design. As the Cybertruck leisurely made its way through the event, it symbolized a shift towards sustainable transportation, leaving a lasting impression on attendees. Its presence marked a new era for EVs in Texas, inspiring people to reconsider their environmental impact and embrace innovation.

Adding to the excitement, the Cybertruck made a surprise appearance during a 20-minute live stream on Instagram, as it cruised around the Circuit of the Americas. Electrify Expo’s X account also shared some moments from the event. This unexpected visit followed a teaser by Electrify Expo, and the 20-minute lap of the Cybertruck further heightened the anticipation. Notably, videos captured the powered tonneau cover rolling up as the Cybertruck drove away, hinting at alternative controls.

It’s important to note that all of this unfolded in Austin, home to Tesla’s Gigafactory Texas, where the Cybertruck is manufactured. The event also served as a teaser for Tesla’s upcoming Cybertruck delivery event, leaving many eager to learn who made the guest list. Exciting times are indeed on the horizon!



Electrify Showoff: Where Custom EVs Shine

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As you step into the Electrify Showoff area at Electrify Expo Austin, you’re greeted by an impressive display of custom EVs that are a testament to innovation and creativity in the world of electric mobility. At the entrance, you’ll find the eye-catching Tjin Edition Ford Mach-E Safari concept, a striking EV with a unique winch tied to the #COTA hashtag logo, making a bold statement about the electrifying future of transportation.

Electrify Showoff featured an impressive list of exhibitors and custom EVs, demonstrating the boundless possibilities of electric mobility. The list of exhibitors include:


Awards were also presented in various categories, recognizing excellence in customization, performance, and innovation.


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The Tjin Edition Mach-E Safari Sets the Standard

The Tjin Edition Mach-E Safari is a showcase of top-tier customizations and performance upgrades. Equipped with a custom RPG Offroad suspension, featuring a 1.5″ lift with Eibach springs contributing to a 1.2″ lift, and FOX rear shocks, the vehicle offers improved handling and road grip. Its 18″ Black Rhino Barrage wheels, powder-coated in red and fitted with Falken WildPeak all-terrain (265/60/R18) tires, ensure exceptional control on any terrain. The Mach-E Safari also features custom hand-fabricated metal fender flares, which are 7.5″ wider at the front and 7″ wider at the rear, along with a front bumper bar by 66_CustomsNJ. To top it off, the KPMF Stealth Thunder vinyl wrap by Daley Visual adds a touch of ruggedness and sophistication.


As you continue your exploration of the Electrify Showoff area, you’ll encounter more impressive customizations and innovations from renowned companies. Each of these vehicles shares a unique narrative of passion, craftsmanship, and the pursuit of a more electrifying future in transportation.


A Showcase of Over 80 Custom EVs

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Electrify Showoff is a circular area surrounding a picturesque pond, featuring over 80 custom EVs that include conversions and offerings from OEMs. It’s a paradise for EV enthusiasts and a testament to the diverse range of customization possibilities in the world of electric vehicles.


Mobly Auto: Hassle-Free EV Care

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Among the exhibitors at Electrify Showoff is Mobly Auto, a company specializing in providing doorstep EV care. They offer a hassle-free solution for EV owners, covering everything from tires to wipers, ensuring that your EV remains in top-notch condition without the need for inconvenient trips to the garage. Mobly Auto showcased a green Tesla Model S fitted with Michelin tires, which had seen action on the GRIDLIFE track. Attendees also had the chance to enter a giveaway for an Omega watch in collaboration with Moon Swatch by scanning a QR code. Additionally, they provided on-site detailing services for a Tesla Model S, adding to the convenience of car care.


Oddball Kustom Garage: Transforming Classics into Electric Marvels

Adjacent to Mobly Auto, Oddball Kustom Garage proudly presented their project, “The Shocker.” It’s a 1963 Chevrolet Impala lowrider that was discovered in a field and is undergoing a remarkable transformation into an EV. While preserving the classic Lowrider style, Oddball Kustom Garage is embracing the future of automotive technology by equipping this beauty with an electric motor. Visitors to their display could witness the chassis under construction, now equipped with an electric motor, showcasing the fusion of classic aesthetics and cutting-edge electric power.


Hankook Tire: Elevating EV Performance

The Hankook Tire booth featured a range of high-performance tires designed for electric vehicles. They included the iON EV exclusive tire, the iON evo AS all-season tire, and the iON i*cept winter tire, all tailored for SUV applications. These tires come with a guaranteed limited treadwear warranty of 50,000 miles, emphasizing durability and performance. The booth also featured a Tesla Model 3 equipped with the Hankook iON EV AS all-season EV exclusive tire. Visitors were encouraged to participate in the Hankook iON EV Racing Challenge, with the chance to win gift cards ranging from $100 to $300.


Volcon: Discover the Grunt EVO and Brunt LT

Volcon showcased their electric off-road wonders at Electrify Showoff. The Grunt EVO and Brunt LT were on display, highlighting the versatility and ruggedness of electric adventure vehicles. Attendees also had the opportunity to enter a giveaway for a Volcon electric bike by scanning a QR code, adding an element of excitement to their visit.


Austin Electric Vehicle Association: Promoting EVs in Central Texas

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The Austin-area chapter of the Electric Vehicle Association made a significant presence at Electrify Showoff. Their focus was on electric vehicles and their role in advancing the transition to electric transportation in central Texas. They proudly displayed a Fiat 500 E, a Model Y featuring eye-catching graphics, and an electrically converted Volkswagen Bug, showcasing the diversity of electric mobility.


Yokohama Tire: Premium Tires for EVs

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  • electrify expo austin industry day press tour yokohama tire