San Francisco’s Electrify Outdoor Rec Highlights the Most Exceptional Outdoor Vehicles and Gear
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San Francisco’s Electrify Outdoor Rec Highlights the Most Exceptional Outdoor Vehicles and Gear

Electrify Outdoor Rec San Francisco - 2024 Tesla Cybertruck
  • Electrify Outdoor Rec presented by Falken Tires in San Francisco debuted as the first event of its kind, focusing on innovations in outdoor recreation.
  • Innovate Marquette’s Toyota Tundra stood out, featuring a full kitchen, shower, and space for six, blending comfort with adventure.
  • Lightship RV drew large crowds all weekend, showcasing their fun and functional outdoor setup.

If you’re passionate about outdoor recreation, then you know there’s nothing like finding that perfect spot where nature meets innovation. This year, at Electrify Outdoor Rec in San Francisco, presented by Falken Tires, we saw that magic blend in a way that resonated with adventurers, families, and gearheads alike.

Set within the Electrify Expo, Electrify Outdoor Rec was a celebration of everything we love about the outdoors, with a modern twist. The event showcased the latest tech and design in outdoor gear, from advanced camping essentials to electric recreational vehicles. It was a must-see for anyone looking to combine comfort with adventure.


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A Weekend of Outdoor Living and Exploration

Held for the first time in San Francisco, Electrify Outdoor Rec brought a fresh, exciting vibe to the outdoor activities scene. The event was all about immersing attendees in the outdoor lifestyle, with exhibitors showcasing everything from the newest camping must-haves to innovative outdoor recreational vehicles.

Electrify Outdoor Rec San Francisco - entrance

“We wanted to create an experience that truly reflects the spirit of outdoor living,” said Neil Tjin, Director of Electrify Outdoor Rec. “And what better place than the beautiful backdrop of San Francisco?”

The Electrify Outdoor Rec area was full of excitement all weekend as attendees explored a wide range of exhibits. Whether you were there to check out the latest outdoor gear or to admire some impressive custom builds, there was plenty to see and be inspired by.


Family Fun and Outdoor Adventures

Falken Tires, known for their dedication to quality and performance, went all out with their presence at the event. Their partnership with Innovate Marquette, featuring an insane custom Toyota Tundra that could only be described as a camper’s dream, was a highlight. With room to sleep six in two Thule tents, plus a full kitchen and shower setup, it was clear that this was no ordinary camping vehicle.

The Innovate Marquette team traveled all the way from Michigan to showcase their VirsaQuest electric paddle board, proving that even water sports are getting an electric upgrade. And then there was Lightship RV—always a fan favorite. Their setup drew crowds all weekend, proving that their blend of fun and functionality hits all the right notes. 


For those more interested in land-based activities, the JackRabbit booth was a hit, with kids, young adults, and adults of all ages trying out their micro bikes, like the OG2, in the JackRabbit zone. It’s not often you see an entire family grinning ear to ear as they zip around a demo area, but that’s exactly the kind of fun Electrify Outdoor Rec brought to the table.


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Electrify Outdoor Rec San Francisco Exhibitors

  • Falken Tires
  • Dunlop Motorcycle Tires
  • Hyfanpack
  • Innovate Marquette
  • Jack Rabbit
  • Lightship
  • Polydrops
  • Motorrad

Electrify Outdoor Rec Award-Winners and Memorable Moments

In addition to checking out the latest gear, Electrify Outdoor Rec also recognized the best of the best in outdoor recreation.

Sarah Buecher from Thunderbolt Adventures Supply won the Best Outdoor Rec award with her 2022 Rivian R1T. Outfitted with impressive modifications like a gear tunnel kitchen, rooftop tent, bed slide, and custom frunk storage, she demonstrated their ideal outdoor vehicle: powerful, sustainable, and ready for any adventure.


Meanwhile, Patrick Xie’s 2024 Tesla Cybertruck, with its bold, futuristic design and equipped with modifications like a bed rack, roof top tents, and an Overland 270 awning, won Best Truck, proving that off-roading is as exciting as ever.

And Eric Prue’s JackRabbit claimed Best Scooter / Micro Bike presented by JackRabbit, a nod to the fun and freedom their bikes offer to riders of all ages.

Whether you’re an experienced adventurer or new to outdoor activities, events like Electrify Outdoor Rec remind us that the outdoors is always evolving—and we’re excited to see what’s next. For more information, visit www.electrifyexpo.com.


2024 Electrify Expo Schedule

DateLocation
March 16-17Orlando, FL (new location for 2024)
May 4-5Phoenix, AZ (new location for 2024)
May 31-June 2Long Beach, CA
July 13-14Denver, CO (new location for 2024)
August 24-25San Francisco, CA
September 14-15Seattle, WA
October 12-13Long Island, NY
November 8-10Austin, TX

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IMAGES: ELECTRIFY EXPO

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AUTHOR: 

RANDI BENTIA

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