Superchargers AREN’T For Everyone, EV Branding and Language, & How Companies Can Capitalize on Dwell Time w/ Loren McDonald.
Joining Matt and Jo today is Loren McDonald from EV Adoption.com. The trio kick off the show with an in-depth discussion about the Tesla Superchargers and cleared up some of the confusion around the topic of who those will be available to. Next, they discuss BP buying Travel Centers of America, Subway launching Oasis, and how these two companies are capitalizing on dwell time for the EV consumer. Lastly, they discuss the necessity of consistent language amongst EV manufacturers to ensure as little communication as possible for consumers.
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