#IDAUS22 Highlight | GM Energy V2X Head Mark Boles
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Industry Day Austin 22 | GM Energy

Battery wars: GM starting energy storage subsidiary to take on the Tesla Powerwall

The EV revolution isn’t about a new kind of car, it’s about a new way to look at, understand, and use energy.

The global landscape is changing, and the most successful American car companies of tomorrow will be the ones who understand that the electric vehicle conversation isn’t just about cars and trucks — it’s about energy, and electricity as a fuel.

GM isn’t waiting around for someone else to “figure out” infrastructure, they’ve launched a whole new division called GM Energy that integrates home solar, battery backups, and smart grid technology to help EV buyers maintain a secure source of power for their cars, homes and communities. In a keynote presentation at Electrify Expo Industry Day 2022, Austin, GM head of V2X and Battery Solutions will explore this exciting new business venture, and how skyrocketing EV demand will only serve to support the US energy grid.

HM will be joined by Bosch, Consumer Reports, Polaris, Snow Lake Lithium, and others at Electrify Expo’s second annual electric transportation trade conference. This business-focused event features presentations that range from expert industry analysis, policy experts, networking clinics, and more!

Electrify Expo | Industry Day

Electrify Expo Industry Day 2021; courtesy Electrify Expo.

“The EV industry is at a crossroads, and the decisions executives make today will determine their companies’ ability to adapt to new market challenges presented by electrification,” said Peter MacGillivray, vice president of B2B and Industry Growth at Electrify Expo. “How people and things move throughout cities and the country is changing more rapidly than at any other time in the past century, and it’s the people and thought leaders here at Electrify Expo Industry Day Austin that will determine what ‘the right moves’ ultimately will be.”

Electrify Expo Industry Day collects a powerful mix of automotive, micro-mobility, autonomous vehicle, energy, charging, technology, city planning, and media professionals all under one roof. Through keynotes, panels, featured speakers, and press conferences, attendees will experience the latest industry trends as well as network with key industry movers and shakers.

Past Industry Day events have featured speakers like our good friends, DeLorean CEO Joost de Vries, Loren McDonald from EV Adoption, Chargeway founder Matt Teske, as well as executives from BMW, Google, Kia, Volvo, and more. You can read more about Industry Day 2022 Long Beach here, and click here for more information about ID22AUSTIN.

See you there!

CONTENT SUPPORTED BY ELECTRIFY EXPO.

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AUTHOR: 

JO BORRAS (EIC)

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