Toyota Crown Offers Regal Design and Luxury Hybrid Power
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Toyota Crown Offers Regal Design and Luxury Hybrid Power

  • The Toyota Crown comes with one of two mild-hybrid powertrains for impressive fuel economy. 
  • Toyota outfits the Crown with a suite of driver-assistive features like Blind-Spot Monitoring and Rear Cross-Traffic Alert. 
  • The Toyota Crown with the Max Hybrid system has a turbocharged 2.4-liter four-cylinder engine paired with two electric motors. 
  • The Crown is designed to sit higher than a typical sedan, making getting in and out easier than other four-door sedans. 

Toyota continues to showcase its exceptional hybrid engineering with the 2024 Toyota Crown. This beautiful sedan features a futuristic, yet classic shape accented with large wheels for a bold look that differentiates it from other midsize luxury sedans fulfilling the Electrified Diversified marketing campaign. 

The Toyota Crown returned to the US in 2023. The iconic Toyota was last in the US between 1958 and 1972. It has been a popular model in Japan since 1955. Before the new Crown arrived in late 2022, the closest thing US drivers have had to the legendary Toyota is the Lexus GS. 

Powering the Toyota Crown

Toyota engineered the Crown to be fuel-efficient and fun to drive. To accomplish this goal, the automaker offers the Crown with two powertrains. The first is a 2.5-liter four-cylinder engine with a pair of electric motors and a continuously variable automatic transmission. The all-wheel-drive Crown with the 2.5-liter powertrain to deliver 236 horsepower. 

Toyota also offers the Hybrid Max powertrain with two electric motors paired with a turbocharged 2.4-liter four-cylinder engine and a six-speed automatic transmission. This peppy configuration delivers 340 horsepower and 400 lb-ft of torque. 

The entry-level engine gets a combined EPA-estimated 41 MPG, while the Hybrid Max gets a combined EPA-estimated 30 MPG. 

Unexpected Elevated Stance

Upon entering the Toyota Crown, drivers will notice they sit higher than a typical sedan. The Crown comes with 19-inch or 21-inch wheels, which are the largest wheels on any Toyota sedan. This taller platform gives drivers a better view of the road and makes it easier for drivers to get in and out of the sedan. 

Three Well-Equipped Trim Levels

Toyota offers the Crown in three trims, including the entry-level XLE with the 2.5-liter hybrid configuration and 19-inch wheels. It features woven fabric upholstery and a 12.3-inch infotainment touchscreen with six speakers, wireless Apple CarPlay and Android Auto, Bluetooth, and SiriusXM Satellite Radio. 

The mid-level Limited trim includes a fixed glass roof, leather-trimmed upholstery, heated and ventilated front seats, and heated rear seats. The infotainment system features an 11-speaker JBL Premium audio system. Drivers can add the Advanced Technology package with 21-inch, a Panoramic View Monitor, and a Digital Key. 

The top Platinum trim comes standard with the Hybrid Max powertrain with Full-Time Electronic All-Wheel Drive with Adaptive Variable Suspension, and 21-inch wheels. 

The XLE and Limited trims have three drive modes: Normal, ECO, and Sport, while the Platinum trims have those, plus Sport+, Comfort, and a Custom mode. ECO mode maximizes fuel efficiency and battery use, while Normal mode is ideal for daily driving. All models have an EV mode that gives drivers the option to drive using only the battery and electric motor for short distances and low speeds.

Safety and Driver-Assistance Features

Toyota loads the Crown with a suite of safety features that include Forward Collision Warning, Forward Automatic Emergency Braking with Pedestrian Detection, Full-Speed Range Dynamic Radar Cruise Control with Vehicle-to-Vehicle Monitoring, Lane-Keep Assist, Lane-Departure Alert with Steering Assist, Blind-Spot Monitoring, Rear Cross-Traffic Alert, Road-Sign Assist, Automatic High Beams, and a Rearview Camera. 

The Platinum trim includes the Toyota Advanced Park System with hands-free parallel and perpendicular parking. This model also includes Traffic-Jam Assist, Front Cross-Traffic Alert, and Lane-Change Assist. 



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