AUTO

Honda Unveils Visionary 0 Series EV Lineup: Saloon, Space-Hub, and a New Logo at CES 2024

January 9, 2024

The Honda 0 Series signifies Honda’s push for innovation in electric mobility, aiming to redefine sustainability, performance, and user experience in the automotive industry.
Guided by the principles of “Thin, Light, and Wise,” the Honda 0 Series introduces a dedicated “thin” EV platform, advanced technology, and various improvements in vehicle design and performance.
Honda’s new design philosophy, “The Art of Resonance,” seeks to blend design with the environment, society, and users. A new “H” mark logo is also introduced, symbolizing Honda’s transformation and commitment to innovation.

At CES 2024, Honda unveiled its ambitious plan to reshape the future of electric mobility with the introduction of the “Honda 0 Series.” This global electric vehicle (EV) series, set to launch in 2026, promises to redefine the automotive landscape with its innovative approach to design, engineering, and sustainability.

A New Era of Electric Vehicles for Honda: 0 Series

Honda’s CEO, Toshihiro Mibe, emphasized the company’s commitment to creating a paradigm shift in the EV industry. Unlike conventional “thick and heavy” EVs, the Honda 0 Series is built from the ground up, starting with a clean slate. The core principles guiding this new endeavor are “Thin, Light, and Wise,” signifying a departure from the norm to deliver a more efficient and exhilarating electric driving experience.

Image showcasing Honda 0 Series EV Concepts Saloon

Global Debut of Two Electric Concept Models

At CES 2024, Honda introduced the world to two concept models that will pave the way for the Honda 0 Series: the Saloon and the Space-Hub. These electrified marvels showcase Honda’s fresh approach to EV design and engineering.

Saloon: Where Luxury Meets Sustainability

The Saloon, the flagship concept of the Honda 0 Series, is designed to embody the “M/M” philosophy: maximizing space for occupants while minimizing the vehicle’s footprint. Sitting on a dedicated EV platform, the Saloon features a sleek and spacious interior made from sustainable materials. Its human-machine interface (HMI) promises intuitive control, and a sporty driving position ensures an unparalleled connection between the driver and the vehicle.

Furthermore, the Saloon introduces cutting-edge steer-by-wire and motion control management systems, incorporating Honda’s decades of robotics expertise to enhance the “joy of driving” in the electric era. North American markets can anticipate the arrival of a production vehicle based on the Saloon concept in 2026.

Space-Hub: Enhancing Everyday Lives

The Space-Hub electric minivan concept, designed to augment people’s daily lives, prioritizes a spacious cabin and excellent visibility. Its “Thin, Light, and Wise” development approach allows it to adapt effortlessly to various passenger configurations, transforming into a “hub” that connects people and the world around them.

A New Honda “H” Mark for the Electric Age

With the dawn of the next-generation EVs, Honda introduces a fresh H mark logo. Symbolizing a historic transformation and an unwavering commitment to innovation, this design expression represents two outstretched hands, embodying Honda’s determination to expand the horizons of mobility and cater to evolving customer needs. The new H mark will adorn future Honda EV models, including those in the Honda 0 Series.

Reimagining the Future with the Honda 0 Series

The Honda 0 Series signifies a bold departure from convention and focuses on three core principles: Thin, Light, and Wise. These principles challenge the traditional limitations of battery electric vehicles while staying true to Honda’s philosophy of “M/M.” Key features include a dedicated “thin” EV platform for enhanced aerodynamics and software-defined mobility products for a more intelligent user experience.

Moreover, the Honda 0 Series will usher in advancements in design, automated driving, connected technologies, performance, and battery efficiency. These innovations are poised to transform the electric vehicle landscape:

Harmonious Artistic Design: The series will embrace “The Art of Resonance,” a design philosophy that harmonizes the environment, society, and users. Sustainable materials and emotional design will play a central role in creating an aesthetic that captivates.
Deployment of ADAS and Automated Driving Features: Honda’s advanced driver-assistive system (ADAS) will bring cutting-edge safety technology to the 0 Series. Future models will feature next-generation automated driving features, offering hands-off functions for both expressways and surface streets.
Connected Technologies: Honda is developing an original operating system for the Honda 0 Series, utilizing AI and driver data to enhance the ownership experience. It will provide real-time information, route guidance, and personalized suggestions, creating a seamless and connected driving environment.
Enhanced Aerodynamics Performance: Leveraging its motorsports expertise, including Formula 1 racing, Honda will introduce advanced aerodynamic technologies that elevate the performance of electrified vehicles within the 0 Series.
New Level of Battery Efficiency: The 0 Series models will feature e-Axles for excellent power and efficiency, along with a high-density battery to offer ample range while minimizing battery size. Honda’s commitment to battery performance also includes reducing charging times and minimizing battery degradation over time.